Zainab Noor

Marketing is the art of presenting the product in a way that turns the audience into customers. Today’s digital era demands employing several digital techniques for efficient marketing. Besides, picturing your product on several social media platforms, videos have emerged as one of the most efficient methods to achieve the goal.  Previously, TV commercials were […]

Backlinks as mentioned in my previous article “Off-page SEO” is one of the key elements in ranking at a better position on search engine result pages (SERP). It defines how well the article or blog performs with the additional benefit of improved ranking on SERP. Acquiring the right, succinct, and authentic backlinks may be difficult

The 21st century is the era of technology and digitalization, where ultimate success is only possible when technology and traditional frameworks are integrated. It is understood that businesses get sales when their promotion and marketing techniques capture customers effectively. Therefore, the strategic use of digital tools can significantly boost sales while reducing marketing costs. Determining

In this fast-paced era, reaching a maximum number of clients / customers is only possible through social media. With the emergence of various social media platforms, it becomes easy for businesses to interact with the audience and generate more traffic to their services or products.  Besides traditional marketing strategies, social media is crucial in promoting

Every website owner aspires to achieve a high rank on SERP to gain maximum audience and genuine traffic. No shortcut will make the website in the top 5 on the search engine until it is paid but still, it does not last long.  Top organic ranking can only be achieved through continuous on-page and off-page

Having well optimized content on your website with no visitors is definitely not a good sign. So, your website needs something new in addition to on-page strategies that alone cannot yield the required results. I have also covered detailed strategies for on-page SEO. Therefore, your website needs to have a combined effort of on-page and

The 21st century is often referred to as the informative / digital age due to the rapid transition from regular progress to digital technologies. This rapidly advancing world demands innovative marketing skills to reach clients directly and engage them with your products and services effectively. The goal of marketing is the announcement of products and

Writing an engaging blog is the first and foremost step ever when you intend to grow your blog and generate traffic. Here, in my other article, I also have discussed several ways and strategies to be opted to write an engaging content. Generating organic traffic on the blog may take more time, but the result

When starting the journey of SEO writing, the most common terminology one can hear is KEYWORD. Users type related words in search box of a search engine. Different links appear on SERP page. A writer create content on different searched queries after their analysis. But what happens if the write uses searched queries in his

LSI stands for Latent Semantic Indexing. Another related term for LSI is Latent Semantic Analysis (LSA). It is a mathematical computational Natural Language Program (NLP) designed to get various related terms of the main keyword for the searched piece of content.  Latent Semantic Indexing are words and phrase which are related and secondary to the